Web AR Apps
When new technology is introduced into the marketplace, it can exert extraordinary changes in the social sphere and the business community. The smartphone is a perfect example. Once these mobile devices went mainstream, software developers had the opportunity to create a whole world of apps, and the industry has only accelerated in recent years. Augmented reality is another example of a new technology that has the potential to not only make user experiences more immersive, but can also make the prospect of app development more cost effective.
With broad implications for many types of new apps for business and instruction, augmented reality offers a new model for developers and can serve to accelerate instruction and information delivery.
What is web AR?
Unlike virtual reality, where the entire environment is simulated, augmented reality uses the camera on a smartphone or tablet as its interface. When an AR app is accessed online, the camera view is used to introduce virtual computer graphics into the user’s environment. This strategy allows for a dynamic interaction between the real world and application-specific computer data, which can be introduced in the form of vivid, photorealistic 3D computer graphics, with shadows and reflections that adjust in real time, floating text labels that can be associated with real world objects, floating data, charts, and graphic markers to enhance the user’s experience, and more. Augmented reality was first popularized by Pokémon Go, and has proven its immersive potential. What remains unrealized, however is its potential for a new paradigm of online instruction and cost effective app development.
Augmented RealiTease is a company that’s exclusively dedicated to the development of online augmented reality apps, and its uniquely comprehensive skill set can enable its clients to take full advantage of this potential. By combining the attributes of augmented reality, advanced AI tools such as avatars, and chatbots equipped with conversational design, Augmented RealiTease can establish a working environment where users can interact with an avatar, ask questions, and receive orientation to the full set of tools available. An AR-based learning platform serves to reduce the complexity normally required to introduce an app to the market, and aids in lowering the user learning curve.
Web-based AR can achieve a new dimension of consumer engagement, and help an organization reinforce its brand through a unique, cutting edge consumer experience. Web AR offers much more flexibility than native app AR, and requires less financial investment and development time. The widespread availability of smartphones and tablets make it possible for anyone to take advantage of AR effects, with no download or installation required.
In a time where the working and instructional environment is undergoing significant changes, web-based augmented reality may well prove to be the most efficacious way to introduce new apps for corporate policies and procedures, detailed online remote learning, and advanced in-situ equipment instruction and inspection. As a leader in the development of cost-effective apps for the business and online training industries, Augmented RealiTease has decades of experience in the delivery of affordable, dynamic, and effective software. Let Augmented RealiTease guide you through the web AR landscape to discover real practical advantages for your business or organization. If you’d like to know more, don’t hesitate to contact Augmented RealiTease today.